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Q&A with BNY Mellon Asset Servicing


Published
May 23, 2022
Benjamin Slavin

Global Head of ETFs, Bank of New York Mellon Asset Servicing

This week we sit down with Benjamin Slavin at BNY Mellon to discuss how the active ETF market is evolving.


Bank of New York Mellon (BNYM) is a global ETF service provider that shares many clients with the NYSE. What are the key questions new entrants and clients are asking today?

2021 was a record year for new entrants to the ETF market, and this trend has continued into 2022! New issuers, alongside existing issuers, are seeking the optimal approach to bringing new products to market and how best to market and distribute. Clients are asking:

  1. What is the best approach to enter the ETF market? Build, buy, or convert.
  2. What are the most important positions to hire?
  3. How do we adapt existing marketing / distribution resources for ETFs?
  4. How do mutual fund to ETF conversions work? How do I determine what is a good fund candidate for a conversion?
  5. What is my break-even to earn a profit on a new ETF?

When firms are looking to enter the ETF market, particularly as active managers, what are some of the overlooked questions that your team addresses?

ETF Rule 6c-11 implemented in 2019 has made it easier to launch fully-transparent actively managed ETFs. The rule has lowered the barrier to entry for new products, making it both faster and cheaper to bring products to market. The majority of products launched on the BNY Mellon ETF Services platform since 2020 have been actively managed, which contrasts with prior years when passive strategies were the dominant investment approach.

When launching a new ETF franchise, it is important for clients to think about the platforms in support of product distribution. Shelf space at platforms can be tough to access; and the requirements for approval have continued to be stringent, driven by an increased supply of new ETFs. Issuers who choose semi-transparent ETFs sometimes overlook the operational nuances of the various structures.

Finally, it is important to clearly understand how to translate investment portfolios from mutual funds (or an SMA) into the ETF wrapper. It is critical to think ahead when determining how a smaller investment portfolio handles a single creation unit size (typically between $1-$5m), and how to best operationally manage a fund with low assets under management until reaching critical mass.

The active ETF market now offers asset managers a lot of choice when considering product design. How has BNY Mellon navigated and prepared for the various structures and paths that are available? What should new entrants consider as they assess entry?

Various active structures offer a wide canvas for portfolio managers and product development teams at ETF issuers. BNY Mellon utilizes proprietary ETF technology to facilitate ETF services. The Bank has made several large investments in the ETF platform to enhance scalability, flexibility, and to handle a wide variety of products – both transparent and semi-transparent.

With such a wide array of options, it is important to ensure an issuer matches the investment strategy with the right structure. For issuers who decide to use the semi / non-transparent approach, there is a further decision on the optimal structure to choose. Each of the six allowed approaches has advantages and operational nuances that need to be carefully considered. Issuers should also consider implications on their investment strategy (e.g. transparency) as well as regulatory implications. Products that do not comply with Rule 6c-11 or the NYSE ETF Generic Listing Rules may require a longer path to market with additional SEC approvals prior to launch.

As a servicing and custody firm, what guidance would you offer sponsors as they consider expanding their product offerings to include actively managed strategies?

Custody banks play a key role in providing the infrastructure to power ETF platforms for sponsors and liquidity participants around the world but do not do it alone. Choosing the right service provider that can grow, scale, and service an ETF business now and in the future is a critical decision to make up front. A few things to consider:

  1. Leveraging the NYSE - which BNY Mellon works with closely - can help set the stage for launch timeframes by determining listing requirements and providing support on a wide range of topics from markets to PR. ETFs require a unique set of services, technology, and automation, that are different than mutual funds and other structures. While many sponsors approach legal counsel and their asset servicing partners first, it is equally important to connect with the broader ecosystem.
  2. In addition to working with an ETF servicing agent and exchange venue, we also recommend clients engage with multiple liquidity providers upfront; ensuring their product development team gets feedback on the investment strategy while also establishing key relationships for market making once the ETFs are listed.

Active ETF Stat Pack

Firms
# of Issuers175
# of New Issuers 202221
ProductsAssets
# of ETFs828AUM ($B)$300.69
# of New Launches 2022843 Yr AUM CAGR158%
Avg. ER0.47%5 Yr AUM CAGR56%
Cash FlowTrading
YTD Cash Flow ($B)$32.20YTD ADV (Shares)123,800,124
3 Yr Cash Flow$202.10YTD ADV ($)$5.12 B
5 Yr Cash Flow$246.00YTD Avg. Spread (bps)*32.91

Source: Factset & NYSE Internal Database and Consolidated Tape Statistics as of 2/14/2022

*Simple average

Active, Semi-Transparent Update

TickerInceptionNameAUMYTD Flows30 Day Median Spread (bps)ADV (shares)StructureLMMExpense RatioListing Venue
EQOP9/17/20Natixis U.S. Equity Opportunities ETF$8,385,650$623,98715.22377NYSE AMSCitadel0.90%NYSE
VNSE9/17/20Natixis Vaughan Nelson Select ETF$5,852,989$2,157,11614.96830NYSE AMSCitadel0.80%NYSE
VNMC9/17/20Natixis Vaughan Nelson Mid Cap ETF$7,237,532$(288,632)16.36721NYSE AMSCitadel0.85%NYSE
ESGA7/15/20American Century Sustainable Equity ETF$127,728,795$(4,899,582)14.7216,502NYSE AMSCitadel0.39%NYSE
MID7/15/20American Century Mid Cap Growth Impact ETF$21,331,750$4,409,57315.114,120NYSE AMSCitadel0.45%NYSE
ESGY7/1/21American Century Sustainable Growth ETF$6,021,180$803,5275.3578NYSE AMSCitadel0.39%NYSE
NDVG8/5/21Nuveen Dividend Growth ETF$6,308,016$522,3887.151,053NYSE AMSCitadel0.64%NYSE
NSCS8/5/21Nuveen Small Cap Select ETF$4,966,700$(209,054)10.45425NYSE AMSCitadel0.85%NYSE
NWLG8/5/21Nuveen Winslow Large-Cap Growth ESG ETF$4,551,150$220,9547.45,031NYSE AMSCitadel0.64%NYSE
NUGO9/28/21Nuveen Growth Opportunities ETF$2,375,435,540$26,032,1577.32162,958NYSE AMSCitadel0.55%NYSE
SAEF11/16/21Schwab Ariel ESG ETF$10,068,300$4,133,10026.874,754NYSE AMSFlow Traders0.59%NYSE
FDG4/2/20American Century Focused Dynamic Growth ETF$122,804,227$(17,859,205)15.7225,071ActiveSharesCitadel0.45%Cboe BZX
FLV4/2/20American Century Focused Large Cap Value ETF$216,936,923$(9,211,562)14.7810,736ActiveSharesCitadel0.42%Cboe BZX
CFCV5/28/20ClearBridge Focus Value ETF$3,471,706$339,65343.32325ActiveSharesGTS0.50%Cboe BZX
FBCG6/4/20Fidelity Blue Chip Growth ETF$320,477,535$(21,305,865)23.82155,397Fidelity ProxyGTS0.59%Cboe BZX
FBCV6/4/20Fidelity Blue Chip Value ETF$107,627,910$11,043,01525.4630,411Fidelity ProxyGTS0.59%Cboe BZX
FMIL6/4/20Fidelity New Millennium ETF$57,960,975$(750,373)26.3512,795Fidelity ProxyGTS0.59%Cboe BZX
FGRO2/4/21Fidelity Growth Opportunities ETF$49,160,755$13,971,6409.41141,351Fidelity ProxyCitadel0.59%Cboe BZX
FMAG2/4/21Fidelity Magellan ETF$41,391,453$166,34815.1421,533Fidelity ProxyRBC0.59%Cboe BZX
FPRO2/4/21Fidelity Real Estate Investment ETF$19,900,738$784,3737.858,077Fidelity ProxyCitadel0.59%Cboe BZX
FSMO2/4/21Fidelity Small/Mid-Cap Opportunities ETF$26,299,660$(113,630)15.39,159Fidelity ProxyRBC0.59%Cboe BZX
FSST6/17/21Fidelity Sustainability U.S. Equity ETF$5,404,980$482,08515.291,271Fidelity ProxyRBC0.59%NYSE
FDWM6/17/21Fidelity Women's Leadership ETF$2,458,170$23517.55862Fidelity ProxyRBC0.59%NYSE
TCHP8/5/20T. Rowe Price Blue Chip Growth ETF$211,547,072$40,032,85211.45151,100T Rowe ProxyVirtu0.57%NYSE
TDVG8/5/20T. Rowe Price Dividend Growth ETF$127,983,640$21,253,07211.2326,396T Rowe ProxyRBC0.50%NYSE
TEQI8/5/20T. Rowe Price Equity Income ETF$85,036,948$32,883,9867.8921,021T Rowe ProxyVirtu0.54%NYSE
TGRW8/5/20T. Rowe Price Growth Stock ETF$36,373,877$4,649,48013.0514,390T Rowe ProxyRBC0.52%NYSE
TSPA6/8/21T. Rowe Price U.S. Equity Research ETF$20,508,202$1,732,11911.992,310T Rowe ProxyRBC0.52%NYSE
IVDG12/22/20Invesco Focused Discovery Growth ETF$766,730$(116,340)12.32396Invesco ModelCitadel0.59%Cboe BZX
IVSG12/22/20Invesco Select Growth ETF$1,026,510$-9.92405Invesco ModelCitadel0.48%Cboe BZX
IVLC12/22/20Invesco US Large Cap Core ESG ETF$5,783,532$101,84014.923,063Fidelity ProxyCitadel0.48%Cboe BZX
IVRA12/22/20Invesco Real Assets ESG ETF$3,266,014$1,085,24032.241,801Fidelity ProxyCitadel0.59%Cboe BZX
LOPP2/1/21
Gabelli Love Our Planet & People ETF
$12,171,660$3,319,19062.271,476ActiveSharesGTS0.90%NYSE
GGRW2/16/21Gabelli Growth Innovators ETF$2,525,880$-44.04754ActiveSharesGTS0.90%NYSE
GAST1/5/22Gabelli Asset ETF$4,152,750$244,38046.89168ActiveSharesGTS0.90%NYSE
FRTY3/1/21Alger Mid Cap 40 ETF$26,560,000$778,25039.6226,962ActiveSharesVirtu0.60%NYSE
ATFV5/4/21Alger 35 ETF$9,175,625$(100,250)38.743,176ActiveSharesVirtu0.55%NYSE
REIT2/26/21ALPS Active REIT ETF$17,786,303$(5,590,650)30.587,736Blue TractorGTS0.68%NASDAQ
STNC3/16/21Stance Equity ESG Large Cap Core ETF$37,399,473$4,518,49131.792,759Blue TractorGTS0.85%NYSE
PFUT5/26/21Putnam Sustainable Future ETF$6,283,318$545,43633.131,881Fidelity ProxyVirtu0.64%NYSE
PLDR5/26/21Putnam Sustainable Leaders ETF$5,900,836$6,66315.65227Fidelity ProxyRBC0.59%NYSE
PGRO5/26/21Putnam Focused Large Cap Growth ETF$7,356,088$53,75714.291,646Fidelity ProxyRBC0.55%NYSE
PVAL5/26/21Putnam Focused Large Cap Value ETF$26,340,292$9,684,14832.289,193Fidelity ProxyVirtu0.55%NYSE
HFGO11/9/21Hartford Large Cap Growth ETF$60,560,798$65,778,71425.52241,266Fidelity ProxyCitadel0.59%Cboe BZX
SEMI3/30/22Columbia Seligman Semiconductor and Technology ETF$5,387,704$1,315,05034.347,212Fidelity ProxyVirtu0.75%NYSE
DCPE4/5/22DoubleLine Shiller CAPE U.S. Equities ETF$22,698,468$-22.34588,068ActiveSharesCitadel0.65%NYSE
GABF5/11/22Gabelli Financial Services Opportunities ETF$4,932,200$-96.55875ActiveSharesGTS0.00%NYSE
 
Total/Average$4,199,727,383$126,133,91120.58891,197
 
0.61%
 

Source: FactSet & NYSE Internal Database and Consolidated Tape Statistics as of 5/13/2022

*Simple average

February & March MTD Active ETF Launches

TickerNameIssuerLaunch DateAsset ClassAUM
MBNESPDR Nuveen Municipal Bond ESG ETFState Street4/5/22Fixed Income$32,159,636
DCPEDoubleLine Shiller CAPE U.S. Equities ETFDoubleline ETF Adviser LP4/5/22Equity$22,698,468
NBDSNeuberger Berman Disrupters ETFNeuberger Berman4/7/22Equity$3,825,900
NBCTNeuberger Berman Carbon Transition Infrastructure ETFNeuberger Berman4/7/22Equity$4,332,940
NBCCNeuberger Berman Next Generation Connected Consumer ETFNeuberger Berman4/7/22Equity$4,031,800
JCPIJPMorgan Inflation Managed Bond ETFJPMorgan Chase4/11/22Fixed Income$1,089,888,796
WEEDRoundhill Cannabis ETFRoundhill Investments4/20/22Equity$1,723,500
FSBDFidelity Sustainable Core Plus Bond ETFFidelity4/21/22Fixed Income$12,374,125
FSLDFidelity Sustainable Low Duration Bond ETFFidelity4/21/22Fixed Income$4,996,710
FMCXNorthern Lights Fund Trust IV - FMC Excelsior Focus Equity ETFFirst Manhattan4/25/22Equity$71,230,600
KSETKraneShares Global Carbon Offset Strategy ETFKraneShares4/27/22Commodities$9,585,064
UAVAdvisorShares Drone Technology ETFAdvisorShares4/27/22Equity$583,918
CRYPAdvisorShares Managed Bitcoin Strategy ETFAdvisorShares4/27/22Asset Allocation$993,500
DFEMDimensional Emerging Markets Core Equity 2 ETFDimensional Holdings4/27/22Equity$110,659,150
DEHPDimensional Emerging Markets High Profitability ETFDimensional Holdings4/27/22Equity$10,675,305
DFEVDimensional Emerging Markets Value ETFDimensional Holdings4/27/22Equity$75,252,160
EVMTInvesco Electric Vehicle Metals Commodity Strategy No K-1 ETFInvesco4/27/22Commodities$24,075,027
JEPQJ.P. Morgan Nasdaq Equity Premium Income ETFJPMorgan Chase5/4/22Equity$26,835,250
JMEEJPMorgan Market Expansion Enhanced Equity ETFJPMorgan Chase5/9/22Equity$878,627,178
DFUVDimensional US Marketwide Value ETFDimensional Holdings5/9/22Equity$7,805,403,800
GABFGabelli Financial Services Opportunities ETFGAMCO Investors, Inc.5/11/22Equity$4,932,200
 
Total - 21 New ETFs
 
 
$10,194,885,027

Source: Factset as of 5/13/2022

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